Optical Lab Services

Artisan Design Series Private-Label Lens Options

Artisan Design Series is our private-label lens option, built around the product experience rather than a brand-name premium. The goal is lens parity: a confident design and patient outcome without treating a private-label option as a compromise.

Service overview

Product performance, not brand-name positioning.

Artisan’s 2026 internal review of more than 400,000 lenses found non-adapt rates nearly identical to comparable major-brand results. In many comparisons, Artisan Design Series outcomes performed as well as or better than branded alternatives.

Position the appropriate Artisan Design Series product around the patient’s visual needs, frame, and lifestyle—not a logo.
Use the current product guides and availability charts to match design, material, treatment, and price point.
Talk with the lab when your practice wants help building a clear, product-led private-label offering.